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Institutional Holdings of HERSHEY COMPANY (THE) (HSY) on 12/31/2011

1. Company Information

Company/StockHERSHEY COMPANY (THE) (stock symbol: HSY)
Funds Ownership489 out of total 3028 funds (16%) own this stock
Funds own total 118,557,313 shares, 52.58% of all outstanding shares
Funds SOLD -501,682 shares (-0.42%) in the quarter ended on 12/31/2011

2. Top 20 Funds Held HSY in this Quarter (By Shares) Add to Yahoo Finance Message Board

No.FundSharesPut/CallActivity(Shr)% Port.% Out. Shrs
1.)HERSHEY TRUST CO12,513,521Added 3,128,280.25%14.41%5.55%
2.)VANGUARD GROUP INC6,741,414Cut -1.30%0.07%2.99%
3.)STATE STREET CORP6,660,640Added 10.09%0.07%2.95%
4.)BLACKROCK INSTITUTIONAL TRUST COMPANY NA5,246,551Added 26.96%0.08%2.33%
5.)JANUS CAPITAL MANAGEMENT LLC4,248,136New0.31%1.88%
6.)WESTFIELD CAPITAL MANAGEMENT CO LLC4,044,719Cut -2.56%1.85%1.79%
7.)PIONEER INVESTMENT MANAGEMENT INC4,019,113Cut -0.50%0.93%1.78%
8.)WELLS FARGO & CO MN3,531,038Added 4.36%0.16%1.57%
9.)CAPITAL WORLD INVESTORS3,500,000Unchanged0.08%1.55%
10.)AMERICAN CENTURY COMPANIES INC3,397,166Added 0.26%0.35%1.51%
11.)AMERIPRISE FINANCIAL INC2,739,925Cut -32.02%0.13%1.22%
12.)RENAISSANCE TECHNOLOGIES LLC2,296,600Added 2.15%0.58%1.02%
13.)BANK OF NEW YORK MELLON CORP2,183,646Added 4.86%0.06%0.97%
14.)BANK OF AMERICA CORP DE 2,126,437Cut -33.79%0.09%0.94%
15.)NORTHERN TRUST CORP1,806,549Cut -1.92%0.06%0.80%
16.)RCM CAPITAL MANAGEMENT LLC1,789,333Added 16.50%0.57%0.79%
17.)ALLIANCEBERNSTEIN LP1,761,295Added 364.44%0.12%0.78%
18.)BLACKROCK FUND ADVISORS1,635,858Added 6.79%0.05%0.73%
19.)J P MORGAN CHASE & CO1,635,020Added 1.85%0.05%0.73%
20.)PNC FINANCIAL SERVICES GROUP INC1,525,263Added 1.89%0.25%0.68%



3. Top 20 Funds Held HSY in this Quarter (By % of Portfolio) Add to Yahoo Finance Message Board

No.FundSharesPut/CallActivity(Shr)% Port.% Out. Shrs
1.)HERSHEY TRUST CO12,513,521Added 3,128,280.25%14.41%5.55%
2.)COOKSON PEIRCE & CO INC203,085Cut -1.64%4.00%0.09%
3.)WILKINS INVESTMENT COUNSEL INC99,460Cut -0.15%3.39%0.04%
4.)TOBAM269,700New2.90%0.12%
5.)SYMONS CAPITAL MANAGEMENT INC143,268Added 15.19%2.55%0.06%
6.)MARKETFIELD ASSET MANAGEMENT LLC401,000Added 8.09%2.38%0.18%
7.)ARGYLE CAPITAL MANAGEMENT INC54,083Cut -0.55%2.31%0.02%
8.)FRUTH INVESTMENT MANAGEMENT51,365Cut -1.44%2.14%0.02%
9.)KELLY LAWRENCE W & ASSOCIATES INC CA98,700Unchanged2.03%0.04%
10.)WESTFIELD CAPITAL MANAGEMENT CO LLC4,044,719Cut -2.56%1.85%1.79%
11.)GLUSKIN SHEFF & ASSOC INC115,030Cut -14.90%1.71%0.05%
12.)LINDSELL TRAIN LTD73,065Added 2.18%1.70%0.03%
13.)NAVELLIER & ASSOCIATES INC696,818Cut -2.21%1.67%0.31%
14.)TOWN & COUNTRY BANK & TRUST CO DBA FIRST BANKERS TRUST CO34,592Cut -0.86%1.54%0.02%
15.)BUTLER WICK TRUST CO52,679Added 8.00%1.50%0.02%
16.)AZIMUTH CAPITAL MANAGEMENT LLC55,330Cut -31.08%1.42%0.02%
17.)MARSHALL WACE LLP111,878Added 144.46%1.39%0.05%
18.)BEESE FULMER INVESTMENT MANAGEMENT INC40,686Added 0.54%1.29%0.02%
19.)REED CONNER & BIRDWELL LLC308,727Added 202.03%1.28%0.14%
20.)AXIOM INTERNATIONAL INVESTORS LLC DE676Cut -1.31%1.18%0.00%

4. Top 20 Funds BOUGHT NEW HSY in this Quarter (By Shares) Add to Yahoo Finance Message Board

No.FundSharesPut/Call% Port.% Out. Shrs
1.)JANUS CAPITAL MANAGEMENT LLC4,248,1360.31%1.88%
2.)GOODMAN & COMPANY INVESTMENT COUNSEL LTD930,4630.29%0.41%
3.)WADDELL & REED FINANCIAL INC287,3000.04%0.13%
4.)WEISS GEORGE A273,5740.57%0.12%
5.)TOBAM269,7002.90%0.12%
6.)CHARTWELL INVESTMENT PARTNERS PA153,5750.34%0.07%
7.)ANDRA AP FONDEN82,8000.17%0.04%
8.)ASCEND CAPITAL LLC60,0000.50%0.03%
9.)FJARDE AP FONDEN (THE FOURTH SWEDISH NATIONAL PENSIONFUND)59,1150.09%0.03%
10.)TD SECURITIES (USA) LLC49,1330.08%0.02%
11.)DYNAMIC CAPITAL MANAGEMENT LTD41,3000.54%0.02%
12.)MADISON SQUARE INVESTORS LLC40,7990.03%0.02%
13.)CATAPULT CAPITAL MANAGEMENT LLC37,9750.35%0.02%
14.)WILMINGTON TRUST NATIONAL ASSOCIATION37,1670.15%0.02%
15.)CAPWEALTH ADVISORS LLC34,3000.58%0.02%
16.)WESTPAC BANKING CORP30,2110.04%0.01%
17.)PARALLAX VOLATILITY ADVISERS LLC25,000PUT0.01%0.01%
18.)TWO SIGMA INVESTMENTS LLC20,9680.02%0.01%
19.)TWO SIGMA ADVISERS LLC18,0790.07%0.01%
20.)OLD MUTUAL ASSET MANAGERS UK LTD17,4150.78%0.01%

5. Top 20 Funds SOLD OUT HSY in this Quarter (By Shares) Add to Yahoo Finance Message Board

No.FundSharesPut/Call% Port.% Out. Shrs
1.)JANUS CAPITAL MANAGEMENT LLC1,604,9440.12%0.71%
2.)DAIWA SB INVESTMENTS LTD928,0005.22%0.41%
3.)BRYN MAWR TRUST CO PA267,0522.04%0.12%
4.)NATIXIS200,1570.97%0.09%
5.)TIMBER HILL LLC192,300CALL0.03%0.09%
6.)NUMERIC INVESTORS LLC176,1000.23%0.08%
7.)MADISON SQUARE INVESTORS LLC163,2710.11%0.07%
8.)TIMBER HILL LLC140,400PUT0.02%0.06%
9.)GW CAPITAL MANAGEMENT LLC95,2900.19%0.04%
10.)BIRMINGHAM CAPITAL MANAGEMENT CO INC AL81,4372.57%0.04%
11.)OAKBROOK INVESTMENTS LLC65,8000.18%0.03%
12.)GLOBAL ENDOWMENT MANAGEMENT LP54,5601.32%0.02%
13.)SANTA FE PARTNERS LLC49,5660.48%0.02%
14.)MT LUCAS MANAGEMENT CORP49,3901.00%0.02%
15.)KACELA CAPITAL LLC48,0003.57%0.02%
16.)WILMINGTON TRUST FSB35,4000.15%0.02%
17.)STRS OHIO33,8000.01%0.01%
18.)J GOLDMAN & CO LP33,2000.64%0.01%
19.)BAY HILL CAPITAL MANAGEMENT LLC28,300CALL0.03%0.01%
20.)MAINSTREAM INVESTMENT ADVISERS LLC25,0000.51%0.01%